(561) 559-4399
Graphic Design/Logo & Identity

A logo you'll still love in ten years.

Your logo is often the first impression people have of your business. Before they visit your site, read your reviews, or talk to your team, they've already started deciding whether you look established. That's why good branding matters.

Start a projectSee our work
Logo & Identity
78+
Identities created since 2011
13+
Industries we've branded
100%
Ownership — every file, yours
0
Licensing fees or subscriptions
Why it matters

Good branding goes far beyond the logo.

A strong brand creates consistency everywhere someone interacts with your business. Your website, proposals, signs, social media, uniforms, vehicle graphics, packaging, presentations, and marketing materials should all feel like they belong together. We think about the entire picture from the beginning.

We've designed identities for contractors, law firms, medical practices, manufacturers, restaurants, nonprofits, technology companies, financial firms, and businesses in just about every industry you can imagine. Some came to us with nothing more than a company name. Others had been in business for twenty years and their branding no longer reflected where they were today.

The goal is always the same: create a brand that feels professional, memorable, and authentic to the business behind it. By the time the project is done, you'll have everything you need to use your brand confidently across print, web, signage, advertising, apparel, and whatever comes next — and you'll own all of it outright.

test
What we deliver

What we design and deliver.

Discovery & Strategy
We learn your business, your market, and your customers before we put pencil to paper. The brand should reflect where you're going, not just where you are.
Logo Design
Primary mark, secondary variations, and submarks — explored across directions and refined until every version is one you'd put on a truck.
Color System
A palette with Hex, RGB, CMYK, and Pantone codes so your colors are consistent whether they're on a website, a business card, or a banner.
Typography
Font pairings and usage rules for headlines, body, and captions — the typographic system that makes everything feel intentional.
Logo Variations
Full logo, horizontal lockup, stacked version, icon-only mark, and monochrome versions for every application you'll actually encounter.
Brand Guidelines
A clear reference document covering logo usage, color, typography, and basic applications — so every designer and vendor gets it right.
Selected work

Identities we've built.

Logo suite designed by Dsquared Media
Logo & Brand Identity · Print Collateral
Pro Shield
Color and type system designed by Dsquared Media
Logo & Brand Identity · Corporate Identity Materials
Tarpon River Partners
Brand collateral designed by Dsquared Media
Logo & Brand Identity · Applications
Remitian
See our work

“We had the same logo for fifteen years and never felt great about it. Six weeks with D2 and we had a brand we were finally proud to put on everything. We should have done it sooner.”

Owner · Construction Company, Palm Beach County
FAQ

Questions we hear every week.

Most logo and brand identity projects complete in 3–5 weeks. We'll outline the exact timeline before we begin so you know what to expect at every stage.
Absolutely. Sometimes a refinement is all that's needed — cleaning up an existing mark, updating colors, or modernizing a font. Other times a full rebrand makes more sense. We'll give you an honest recommendation after hearing about your business.
Yes. Everything we create for you belongs to you. You'll receive all source files in every format along with print and web exports. No licensing fees. No subscriptions. No calling us three years later for a file we forgot to send.
The full logo suite in all variations (AI, EPS, SVG, PNG, JPEG), your color palette with all print and screen codes, font files or font names and sources, and a brand guidelines document. Everything you need to use your brand anywhere.
Yes. We're based in Jupiter, Florida, and we've built brands for companies across the country. The entire process works over video calls and shared files — location doesn't limit what we can do.