Website Redesign, Local Services Ads, and Blended SEO for a Painting Contractor

A full website redesign, Local Services Ads approval, a dedicated Google Ads landing page, and three months of blended SEO and aiSEO work turned $21,380.43 in total investment into $88,960 in booked painting jobs, a 316% return on investment.

The contractor had already been through one other agency and had nothing to show for it. Their Google Ads and LSA account had been set up but never actually ran. Their contact kept saying she was working on it, then admitted Google Ads was overcharging per call and she'd paused everything to sort it out. Three months went by with zero leads coming from paid search. The website had the problems you'd expect from a rushed build: a page about interior painting with a photo of a house exterior on it, overlapping content between service pages, and every photo on the site a stock image, which is a real risk since customers can reverse-image-search and find out it's not the contractor's own work. The business wasn't struggling for lack of demand. It had a 5-star rating and over 1000 completed projects, built almost entirely on word of mouth and Facebook group referrals. The ceiling wasn't quality or reputation. None of the marketing spend was turning into calls.