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Paid Social · Home Services

181 leads for artificial grass

Generated 181 leads for an artificial grass company using Google Search and Display Ads, achieving a 9.21% CTR and a 25.28% conversion rate through a highly targeted local campaign.

Client
Artificial Grass Company
Service
Paid Social
Industry
Home Services
The challenge

An artificial turf company teamed up with us to generate steady residential and commercial leads through Google Ads and Display.

The brief

The goal was to boost quote requests, calls, and consultations across targeted local areas.

Artificial Grass Company came to us wanting paid social to bring in real business, not just traffic and impressions. What mattered was measurable results, tied to the numbers that move the business.

Our approach

What we did to move the numbers.

01

Built tightly themed campaigns around high-intent keywords the ideal customer was already searching.

02

Pointed budget at the searches most likely to become a call or a form fill.

03

Optimized continuously on real conversion data to drive cost per lead down over time.

The results

What the campaign delivered.

Impressions7,777
Clicks716
Click-Through Rate (CTR)9.21%
Ad Spend$6,018.08
Form Submissions94
Phone Calls87
Total Leads181
Conversion Rate25.28%
Cost Per Lead$33.25
Your business, next.

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Every campaign above started with one conversation. Tell us your goal and we will build the plan to hit it.

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